Get unlimited access to a dedicated team of CIPD-qualified advisors, plus AskCharlie (Charlie's AI agent), giving you the HR strategy and support to help your business grow.

A long-term plan for how your people can accelerate your business strategy

Unlimited access to an advisor and AskCharlie

Growth advice, from 2 people to 200
Plans from £200/month
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Ben Wharfe, Chief People Officer at Fiit
01
Long term strategy
A people strategy designed to help your business grow
A roadmap for where your business is headed, covering everything from your hiring plan to a stronger employer brand, built with you, not handed to you.
02
Situational support
Same day support when something urgent lands.
A grievance that's come up, a dismissal, or new legislation that needs attention: you get an advisor who already knows your business, not a stranger starting from scratch.
03
Insights and data
Act on what your people data is telling you.
The trends behind turnover, engagement, and headcount, so growth decisions are backed by evidence, not guesswork.
A professional team of CIPD-qualified advisors
Unlimited access to advisors who take the time to get to know your business, so whenever you call, you're talking to someone with the context already.
Instant AI answers, whenever you need them
For the quick questions that can't wait for a call back, day or night, backed by the same expertise as your advice team.
Whatever stage you're at, Charlie Grow flexes to wherever you are. From getting the basics right in year one, to building leaders who don't need you in the room, to getting watertight for investors or a sale, it's one service that grows with you. Below are a few examples of how we can shape around your business.
Looking to set up
We'll get the foundations of HR right, defining what that looks like for your business.

Employment contracts, written for your business

A bespoke company handbook to welcome new joiners

New policy support, within 2 weeks of any legislation change

Regular compliance reviews, so you're always ahead of it
And much more...
Looking for hands-on structure
We'll help you keep structure in the chaos, and manage any tricky situations as they arise.

People Manager Bootcamp, to level up your team on specific topics

Manager mentorship programme

Career progression framework

Two live training sessions a month, for employees and managers

Quarterly 1:1 with your advisor covering your long term goals
And much more...
Ready to run itself
We'll work with your leadership team to keep everything on track.

Health and safety risk assessments, so nothing catches you out

DE&I health check and strategy

Monthly roundtables with founders like you

Hybrid and remote working strategy support

Leadership and people strategy planning
And much more...
"The advice service is an incredible asset for small businesses like ours, offering quick access to trusted insights for navigating complex people challenges. It truly makes our HR experience much smoother and more effective!"
People & Culture Director
"CharlieHR supports us with employment law updates, SSP queries, and employee relations cases. Having that support means we can access reliable, practical advice when we need it, which helps us handle situations confidently while staying compliant."
People & Culture Manager
"Incredibly Useful Advice Service with Responsive, Reliable Support. The advice service is incredibly useful. The team are always on hand for queries, small or larger and they have a great system for cover so your questions will always be answered."
"Clear, Reliable Advice When It Matters Most. An invaluable resource for us providing clear, reliable advice through some very tricky situations. Solving challenging people matters relating to dismissals, layoffs or restructure."
Charlie Grow is for anyone running the HR/People side of a small company or startup.
They could be handling that responsibility alongside another role (like CEOs or Finance Managers) or it could be more like their full-time job (like COOs, HR teams or Operations teams).
The companies that use Charlie Grow are usually between 5-50 employees and work in tech, SaaS or creative sectors, but many others work in e-commerce, recruitment or other professional services.
For companies smaller than 5 team members, Charlie Grow costs £200 + VAT per month, this includes all Charlie Core features. Get in touch to discuss pricing or head to our pricing page.
Nope. You can cancel your Charlie Grow plan anytime you like – just give us 30 days’ notice.
Our advisors aren’t employment lawyers, but they are CIPD-qualified HR experts. We also have a partnership with a law firm called LegalEdge who can step in, for an additional fee, if you need specialist advice.
Our team only provide advice on all UK-based team members, excluding freelancers
From HR policies to employment contracts, HR support for small businesses encompasses a lot of aspects: not only UK employment law requires a lot of paperwork, it also needs to be button-down – and what about unexpected situations?
If you have no HR background, you’ll need all the help you can get to protect your business when it’s at its most vulnerable. That means creating reliable and sustainable HR foundations with policies and procedures, but also learning how to use them when dealing with grievances, misconduct and more. Whatever your role at a small business is – CEO, founder, ops manager or else – Charlie Grow can fill the gaps in your knowledge and give you adequate advice and resources to tackle all of your HR challenges:
Yes, for our advice team, ask us questions as often as you need. Our expert advisors are available 10am–6pm, Monday to Friday, via email and phone. Once AskCharlie (our AI agent) launches, you'll be able to get fast answers to smaller queries around the clock too.
Other offerings run on a regular cadence instead: roundtables, webinars for your team, check ins and more happen monthly or quarterly. We'll always keep you updated on when each one's happening, so you and your team can keep your calendar up to date. And for everything else, we'll work with you on one-off and repeat sessions, things like a dedicated strategy call or bespoke training sessions. These aren't unlimited, but they're not always a single one-off either, there's always a next one coming up as your business moves forward.
We only advise on UK-based employment law.
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Get unlimited access to a dedicated team of CIPD-qualified advisors, plus AskCharlie, giving you the HR strategy and support to help your business grow.
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